Privacy Notice

Who we are and what we do

Diva Partnerships (Birmingham) Limited trading as YourSupportLine are Data Controllers and Processors. Your rights are set out in this Privacy Notice, you may request a copy by contacting our office;


Post: Data Protection Representative, Ground Floor, Office 1, 2 Holland Road West, Birmingham, B6 4DW

Tel: 0333 880 4405

What data we collect and why

We will only collect such data that is needed to process your initial enquiry and complete our Know Your Customer (KYC) checks. This includes:

  • Your name
  • Your current and previous address
  • Your date of birth
  • Details on your financial profile including your income and expenditure
  • Your identification documents (e.g. copies of passport or driver’s license)
  • Other relevant details required to establish your identity
  • Other relevant information pertinent to the application for a loan as may be required by the lender

Under Data Protection laws we must have a legal basis for the collection of your data. This means that there must be a specific reason for us to request your data. We collect data for the satisfaction of your enquiry. The information is used and processed in order for us to provide you with advice and to submit to third parties or our sister companies.

With whom do we share your data?

Your data will be shared with other, external data processors to assist us in providing you with finance. These may include:

  • Credit Reference Agencies (CRAs)
  • Fraud Prevention Agencies
  • The Financial Conduct Authority
  • Statutory Bodies on their lawful request, e.g. NCA, police forces.

Where the provider is regulated, we have an obligation to report certain personal data to the FCA, a statutory body set up under legislation. We have further requirements, where requested by other statutory bodies, such as the National Crime Agency, police forces, the Serious Fraud Office, etc. to provide specified personal data on their lawful request for information. This is done on a confidential basis and, through legislation. You will not be entitled to be informed of when this transfer of data has occurred. Details of what data we have submitted to these entities are also exempt from disclosure under a Subject Access Request.

Your Rights

You may object to us holding or processing your personal data and/or request that we remove this data from our storage and if you have not commenced with your initial enquiry we will suspend your data. Please be advised, however, that should you request that this takes place before a loan completes then we will be unable to provide you with advice or complete the loan application. Please contact the firm’s Data Protection Representative for further details or to exercise your rights.

Where you or we become aware of an error in the data that Diva Partnerships Ltd controls, processes or holds, you have a right to have that data corrected. You can inform our Data Protection Representative of any errors that need to be corrected.

You also have the right to request either the details of the data we hold on you or to request a copy of this. We are obliged to provide this to you within 30 days of receipt of your request. Please contact the firm’s Data Protection Representative to request this.

You have the right to request that data which we hold is passed to another Data Controller for their use on your behalf via a “machine readable” format. This can be requested from the Data Protection Representative.

You have a right to complain, via our Data Protection Representative, in regards to how and why we process, or any errors we have made in the processing of, your data. Your complaint can also be made to the Information Commissioners Office:

Post: ICO, Wycliffe House, Water Lane, Wilmslow, SK9 5AF Telephone: 0303 123 111

Data Retention

Diva Partnerships (Birmingham) Ltd will only retain your data for as long as is necessary. In all cases this will be for a period of 7 years. We are obliged to retain your data for this period in order to meet our regulatory and legislative obligations.

Data Storage

All Data that Diva Partnerships (Birmingham) Ltd collects is controlled and stored within the UK. We do not transfer data to any entity outside of the UK or the EEA. Where this does occur, we will inform you of the situation and seek your consent prior to the initiation of the transfer.